We are on the eve of a new way of working and organizing online events. The outbreak of the Covid-19 virus has accelerated online work and the organization of (hybrid and online) events, and has drastically changed the online landscape.
Connect. Go live!
Where live video in 2020 was still seen as pure necessity for communication, it now has a permanent place in the communication strategy. Now that society has been able to experience the benefits of livestreaming, it is time to build on that and we see many organizations further professionalizing their approach. For Valo, that is a reason to respond to these developments and to be able to serve clients even better from now on.
We are super proud of our clients for taking the leap and letting us support them in organizing their livestream, webinar or podcast.
But we also see many missed opportunities. Where livestreams are still often organized ad hoc, at Valo we believe that if you approach a livestream as an online event, you can achieve much better results.
The slogan: ‘Connect. Go Live!’ quite literally refers to bringing people and ideas together online. It is about communicating your message to your target audience in a fast, easy, transparent and personal way. Communication in which interaction comes first. Live video such as a livestream, webinar or online event is a powerful way to achieve these goals.
Strategic partnership
At Valo we like to act as the strategic partner in the field of online events and help our clients with the full picture instead of only the technical production. That means we think along about a long-term approach when it comes to live video, announcing the events, supporting the follow-up, and so on. This renewed role calls for a new name and a new look.
Valo Online Events
From now on, Valo Media has been renamed Valo Online Events, complete with a new brand identity, website and matching look and feel.
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